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Digital Marketing

8 Excellent Tips For Internal Site Search Optimization

Making your content easily accessible and identifying content gaps are two of the toughest challenges in SEO. Besides that, the under-optimized user experience design (UX) can also restrict the user’s journey by making barriers to conversions. Fortunately, we can utilize the internal site search to disclose these gaps and help in making the most out […]

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SMO

A Short Guide To Improving Brand Continuity On Social Media

Branding is crucial for every company and even more important to include in your social media efforts. However, more companies need to concentrate on the importance of Brand Continuity. Brand Continuity is what enables businesses to stay in touch with their target audience via constant marketing techniques as the audience recognizes companies through their logos, […]

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Content Writing

5 Proven Small Business Blogging Strategies To Boost Your Sales

For every small business, the main objective is to generate more sales. Although gaining the right leads and converting them into customers might feel like backbreaking work, especially if you are just getting started. This is one of the main reasons why small businesses struggle to make consistent sales. Not only this affects their income, […]

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Technology

18 Pro Tips For Mobile App Development You Shouldn’t Miss

Entrepreneurs and startup owners are expected to survive in a business world where more than 6000 mobile apps are developed on a daily basis! However, these are just the number of applications that manage to hit the market, whereas many fail even before reaching this level. Even if we assume that four developers are required […]

Categories
Knowledge

A Short Guide On Motivating & Inspiring Your Team During the Pandemic

Apart from the need to cope with the physical aspects of the Covid-19 pandemic, many employers are also finding themselves combating the emotional impacts of the pandemic. In the meantime, employees are suffering from anxiety, depression, and stress as they try to settle in their new work practices. No doubt, everyone is going through a […]

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Marketing

Introduction To Promotional Strategy and Its Types

Promotion has become an essential part of every business, and businesses are trying their best to increase their brand awareness. They are opting for various techniques and experimenting with ways to attract customers and further inspire a purchase. This will be better understood with an example. Let us assume that you are a marketing manager […]

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SEO

A Complete Guide to the Analysis of a Perfect SEO Report

Whether you have hired an SEO agency or working in-house, SEO reports are something we all have to make. This report helps in illustrating your campaign’s progress, its ROI, and justifying why you took the approach that you did. Usually, SEO professionals love doing SEO, but putting together SEO reports in not their preference. This […]

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Marketing

The Role Of Words and Influence In Marketing

For any online business, priming is a crucial aspect of a successful digital marketing campaign, and undoubtedly, marketing is another essential factor that contributes to success along with priming. Priming influences the actions that your potential clients will take. But then obviously, being a business owner, you will need to build a strong foothold online […]

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SEO

How To Boost SEO Rankings By Optimizing Your Videos?

In recent years, video content has skyrocketed. It is everywhere now, and we are not sure if it is a boon or bane, especially if you are struggling to stand apart from the crowd at the top of the SERPs. This is why we are here to tell you how you can boost your search […]

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Marketing

Benefits Of Infographics Marketing

The present extent of online technology that people have access to right now is overwhelming. With people spending most of their time on the internet, imagine how much information is generated every day! More than two billion individual content units are published on the internet daily. Kick in the whooping 300 million+ tweets generated every […]