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Marketing

13 Short & Simple Tips to Write a Good Copy

Writing a good copy is an art as it needs creativity, mastery, and style. But a good copy does not have to be stylish necessarily. An excellent copy is the one that can establish trust, build relationships, and demonstrate authority. It should be able to communicate clearly and make sure that the audience is not […]

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Content Writing

How to Do a Content Gap Analysis That Uncovers Winning Topics?

Deciding on the right content marketing strategy for your business is a tough nut to crack. With more than 4 million content pieces getting published on the Internet every day, it has become even more challenging to achieve solid growth via content marketing. In such a cut-throat competition, you cannot just rely on intuitions or […]