Calling the year 2020 a challenging period for professional marketers would be indeed an understatement. While this pandemic affected a few industries and businesses more than others, every marketer had to step back to reanalyze and remodel their advertising strategies to adapt to this sudden change. No doubt, this is also a golden opportunity for […]
Tag: digital marketing
Whether you like it or not, more and more businesses, big or small, are now going online since that’s where all the commercial activities are taking place. And well, this year’s happenings have certainly made a significant contribution to accelerating this change. However, one thing that you must know and might find a bit surprising […]
Having a strong digital footprint is vital for a brand to be successful in this world of the Internet. Therefore when mapping out your marketing strategy, it is crucial to include a robust digital marketing strategy. Without having it in place, acquiring new customers, increasing brand visibility, and creating impactful profit-generating opportunities probably won’t be […]
Making your content easily accessible and identifying content gaps are two of the toughest challenges in SEO. Besides that, the under-optimized user experience design (UX) can also restrict the user’s journey by making barriers to conversions. Fortunately, we can utilize the internal site search to disclose these gaps and help in making the most out […]
Every economic downfall has three basic phases: the sudden early drop, the slow curing from it, and the return back on track. The effect of a business recession relies on how deep the drop is and the time it requires to get back on track. Currently, India in the 1st phase and it is not […]