One of the most popularly used phrases for blogging success is – be consistent that we keep on hearing almost every day! But even then, in most cases, when you ask a business if they have an active blog or not, usually you’ll get a response somewhere between ‘yeah, kind of’ and ‘not really.’ With […]
Tag: Search Engine Optimisation
As much as it seemed impossible for businesses to survive, we have successfully made it to the end of this year. No doubt, it has been a “different” year for most of the search marketers. Intriguing challenges cropped up, with many businesses having a narrowed budget or even modified strategies to succeed during the darkest […]
Search Engine Optimization involves some very complex concepts, relies on the 200+ ranking factors of Google, and needs you to put in constant efforts. This is why the SEO world is not exactly a piece of cake. Of course, this might make SEO sound not very tempting and which also explains why the majority of […]
Content Marketing and SEO are like a train and its engine. Just like the train isn’t going anywhere without its engine, your content won’t help you achieve your goals without SEO. People need to find it first, which isn’t as easy as you think. There is a plethora of content available online, and more keeps […]
Whether you have hired an SEO agency or working in-house, SEO reports are something we all have to make. This report helps in illustrating your campaign’s progress, its ROI, and justifying why you took the approach that you did. Usually, SEO professionals love doing SEO, but putting together SEO reports in not their preference. This […]
In recent years, video content has skyrocketed. It is everywhere now, and we are not sure if it is a boon or bane, especially if you are struggling to stand apart from the crowd at the top of the SERPs. This is why we are here to tell you how you can boost your search […]
Categories
What Are PBNs and the Risks of Using Them?
Private Blog Networks (PBNs) are a bunch of websites created for manipulating the search engine rankings. These form a huge section of the SEO industry. Even though getting backlinks is still a significant determinant in the Google search algorithm, PBNs will always be a substantial cause of debate as well as interest among SEO professionals. […]
SEO is an ever-changing field, and people need to constantly keep in updating themselves in order to survive in the online market. There are a lot of things to study for an SEO professional such as learning and applying search engine’s terms, updates, policies, raking factors, and features. Nobody can say that he has mastered […]
If you are an experienced marketer, then you might know what Google’s Search Quality Raters Guidelines are. It is a document that carries hundreds of new announcements for each year so that SEO executives and specialists can evolve as per Google’s new updates and SEO rules. They provide a plethora of new guidelines every year, so it […]